So I found out today that my mate and six of his co-workers were laid of at their digital creative agency… It’s really quite sad, given how amazingly talented they all are. 

So many people have reassured me that the recession wouldn’t affect spend in digital.  What’s more, countless fancy reports are showing that online is persistently growing despite hard times ahead – whoooo!!! Perhaps it is… but whatever is going down with the economic side of things is certainly affecting digital in its day to day dealings… duh, right?

Frankly, I don’t care if spend is up – employees are being let go left, right, and god forbid centre. When all the spend is being spent, there will be no one to help spend it… We should be fostering our talent the best we can, now more than ever.

This, my friends, is certainly not a win.

(we could, however, all become troubadours…yeah… thats kinda hot…)